Book Chapters

Designing consumer research studies for low-income populations

De Kock, H.L. and Kamdem, J. 2018. Designing consumer research studies for low-income populations. In Ares, G. & Varela, P. (Eds) Methods in Consumer Research, Alternative Approaches and Special Application, 2, pp 373-391. Woodhead Publishing.

DOI: https://doi.org/10.1016/B978-0-08-101743-2.00015-7

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